3 reasons to eat more fruit and vegetables

(Credit: Unsplash)

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Kate Whiting, Senior Writer, Formative Content


  • Only one in 10 people in the EU are getting their recommended five portions of fruit and vegetables a day.
  • But eating more healthy foods can reduce the risk of non-communicable disease.
  • Plant-based nutrition can also help the environment and could be cheaper.

After the calorie overload of the holiday season, January is the time when many – particularly in the Western world – rethink diets.

Since 2014, UK not-for-profit Veganuary has been encouraging people to switch to a vegan diet for the month – cutting out meat, dairy products and eggs to improve personal and planetary health.

Whether vegan, vegetarian or flexitarian, there’s one thing you can start doing to improve your health now – eating more fruit and vegetables

It’s nothing new – the World Health Organization (WHO) and the UN’s Food and Agriculture Organization have been recommending five portions a day for 20 years to reduce the risk of non-communicable diseases, such as heart disease, stroke and some forms of cancer.

But people in many European countries are still not eating enough, with just one in 10 getting their five-a-day and more than half eating only between one and four portions.

Daily consumption of fruit & vegetables in Europe, 2019
A third of Europeans say they eat no fruit or vegetables. Image: Eurostat

Perhaps most alarming is that in 2019, a third of people in the EU said they weren’t eating any fruit and vegetables at all, according to Eurostat.

Some countries had a much higher intake of fruit and vegetables than others, with around a third of people in Ireland and the Netherlands getting their five-a-day.

Daily consumption of 5 portions or more of fruit and vegetables, 2019
How fruit and veg consumption varies across Europe. Image: Eurostat

There’s also a gender split among fruit and veg consumers, with women on average having a higher daily intake – 58% of women reported eating one to four portions, compared with 51% of men.

Why should we eat more fruit and vegetables?

1. Better health outcomes

Besides reducing the risk of non-communicable diseases, eating your five-a-day can help to maintain a healthy body weight and balance energy, according to WHO Europe. Fruit and veg are a source of essential vitamins and minerals, as well as providing dietary fibre, which keeps your digestive system healthy.

2. Better for the planet

What eating for the planet and your own health should look like.
A diet that is better for the planet. Image: EAT-Lancet

The “planetary health diet” was designed by 37 experts as part of the EAT-Lancet Commission to answer the question of how we’re going to feed a projected global population of 10 billion by 2050 without destroying the planet. While the diet is flexible, it advocates that half of meals be made up of fruit and veg, while the other half is mainly whole grains, plant proteins such as beans and nuts, modest amounts of meat and dairy and some starchy vegetables such as potatoes, which don’t count as one of your five-a-day. The EAT-Lancet report found that moving to a healthy diet could prevent around 11 million deaths a year, as well as reduce the environmental impacts from food production. health and healthcare

What is the World Economic Forum doing to accelerate value-based health care?

Value-based healthcare is about focusing on delivering health outcomes that truly matter to the individual and the society at large in cost-effective ways. The focus is on putting the individual at the centre of health and care.

There is growing concern over the sustainability and cost of healthcare – rising globally at an unprecedented rate. By eliminating inefficiencies in healthcare delivery, about one-fifth of health spending in the OECD and some $1 trillion in the United States alone can be saved every year.https://www.weforum.org/videos/the-global-coalition-for-value-in-healthcare-1001

The World Economic Forum’s Global Coalition for Value in Healthcare has welcomed its first cohort of four value-based healthcare innovation hubs in the Netherlands, Portugal, Wales and Denmark.

These hubs form a community of practice, whose learnings, methodologies and tools will help multiple organizations scale up their health system transformation and accelerate the pace of value-based healthcare.

Read more, and find out how to join the community of hubs.

3. Could save money

At a time when steepening inflation is making food more expensive in some countries, eating more fruit and vegetables could be a way to cut the cost of your shopping, according to new research. Marco Springmann and his team at the University of Oxford found that opting for a healthier and more sustainable diet could take a third off food bills in high-income countries, including the US and parts of Europe.


Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe to get the latest posts sent to your email.

Interesting reads

This article is published in association with United Nations.

Gaza: Only three per cent of cropland available to grow food

Amid ongoing deadly hostilities in Gaza, the enclave’s farmers face the increasingly difficult challenge of finding safe land to grow their crops. Satellite images published on Tuesday in news analysis from the UN Food and Agriculture Organization (FAO) and UNOSAT, the UN Satellite Centre, indicate that just three per cent (448 hectares) of the shattered enclave’s […]
© UNOCHA/Themba Linden A UN team inspects an unexploded bomb lying on a main road in Khan Younis, Gaza.

Qusra siege eases as UN reaches trapped families, but crisis deepens in Gaza

This article is published in association with United Nations. Humanitarian workers have reached Palestinian families who had been trapped for days by Israeli settlers in Qusra village in the northern West Bank, the UN said on Monday, as officials warned that the standoff must not become “the new normal.” UN teams on the ground reached the […]
© UNFPA Palestine A woman and two children walk near the city of Jenin in the West Bank.

900 obstacles and counting: West Bank families trapped as aid access shrinks

This article is published in association with United Nations. Humanitarians continue to provide life-saving assistance to people across the Occupied Palestinian Territory despite facing obstacles such as checkpoints, instability and access restrictions, the United Nations said on Friday.  In the West Bank, aid partners warn that their work “is being delayed and limited by a network […]
© UNICEF/Eyad El Baba A nine-year-old girl outside her damaged home in Nuseirat camp in central Gaza.

Gaza: Destruction of buildings rises by nearly 10 per cent since ceasefire

This article is published in association with United Nations. New satellite assessments show the destruction of buildings in Gaza has climbed by nearly 10 per cent since October’s faltering ceasefire between Hamas and Israeli forces aim to end the two-year war, which reduced cities to rubble and displaced more than one million people, UN agencies said […]
© SOS Méditerranée/Anthony Jean A team completed a rescue mission, saving 98 people from a dangerous journey in the central Mediterranean region in 2020. (file)

Migrant deaths climb sharply in 2026, new UN data shows

This article is published in association with United Nations. Severe weather, war, economic pressure and shifting policies reshaped migration journeys across multiple regions in the first four months of 2026, driving a surge in deaths, according to new data released on Wednesday by the International Organization for Migration (IOM). The agency’s newest route-based data shows a […]
© UNFPA Emergency responders walk through a debris-strewn street in Quibdó in northern Colombia following the earthquake.

UN continues scaling up response to earthquake in Colombia

This article is published in association with United Nations. The UN on Wednesday continued scaling up assistance to areas affected by the deadly earthquake that hit Colombia two days earlier. Tweet URL https://platform.twitter.com/embed/Tweet.html?creatorScreenName=UN_News_Centre&dnt=false&embedId=twitter-widget-0&features=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%3D%3D&frame=false&hideCard=false&hideThread=false&id=2087424955390865660&lang=en&origin=https%3A%2F%2Fnews.un.org%2Fen%2Fstory%2F2026%2F08%2F1168128&sessionId=9eb4055aa89180f054a0f5e31c06fbfd46ddaf0c&siteScreenName=UN_News_Centre&theme=light&widgetsVersion=6a3ad42b224df%3A1778106238597&width=550px According to latest official figures, the 7.4 magnitude quake has left more than 200 dead and injured over 2,500, said UN Deputy Spokesperson […]
© UN News/Isaiah Steinberg Participants gather at the Youth and AI Summit at UN Headquarters in New York.

Youth advocates gather in New York to launch new AI standards

This article is published in association with United Nations. As artificial intelligence (AI) rapidly transforms everything from how we learn, to the job market, children are adopting the technology more than three times faster than adults – exposing them to unique opportunities and risks. The UN hosted more than 600 young people from around the world on […]
© ILO/Marcel Crozet A street seller in Kisumu, Kenya. "“A generation that cannot find decent work cannot build its future with confidence,” said UN labour agency chief Gilbert Houngbo.

After post-pandemic improvement, youth unemployment is rising again

This article is published in association with United Nations. Frustrated by skyrocketing youth unemployment, among other issues, tens of thousands of Gen Z activists took to the streets of Nepal last year, demanding a stake in the country’s economic growth. The protest worked and the prime minister resigned. A new report published Tuesday by the UN’s International […]
This article is published in association with United Nations.

World marks second warmest July on record

This article is published in association with United Nations. As multiple regions contend with unbearable heat, drought, wildfires and other extreme weather, the World Meteorological Organization (WMO) on Tuesday underlined the crucial need for stronger forecasts and early warning systems to protect lives and livelihoods.  The UN agency said the past month was the second warmest July on record worldwide, according to the […]
UNIFIL UNIFIL continues to supply local communities with essentials.

Lebanon: UN peacekeepers count hundreds of Israeli strikes and incursions in a single weekend

This article is published in association with United Nations. Israeli forces fired 455 projectiles into south Lebanon and breached Lebanese airspace 97 times between Friday and Sunday, the UN’s peacekeeping mission in the country reported Monday – among the heaviest fire seen in months. UNIFIL said Saturday alone accounted for 229 of those projectiles, the highest […]
© WHO/Josua Mulala Raymond A health worker is disinfected at an Ebola treatment centre in the eastern DR Congo.

Ebola in DR Congo: Childhood deaths rise; hopes raised over new vaccine

This article is published in association with United Nations. More than 300 children have died in the Ebola outbreak in the eastern Democratic Republic of the Congo (DRC), the UN said on Friday, as health experts urged trials of the only vaccine against the disease to halt further spread of the rare Bundibugyo species. Children and […]
PAHO/WHO The coastline of Havana, Cuba. The country is grappling with severe fuel shortages and blackouts following oil import sanctions imposed this year by the US.

Cuba: Independent experts condemn new US sanctions as humanitarian crisis deepens

This article is published in association with United Nations. Independent UN human rights experts on Thursday condemned a fresh round of US sanctions against Cuba, calling them an attempt to force change on “a sovereign State through threats and coercion.” The Human Rights Council–appointed group of experts warned that without swift action from the international community […]
© UNOCHA Local residents pass a severely damaged apartment building and an overturned car in a residential area in Kyiv, Ukraine.

‘A clear violation’: Guterres deplores deadliest attack on Kyiv this year

This article is published in association with United Nations. UN Secretary-General António Guterres condemned on Wednesday the deadliest Russian strikes on Kyiv this year, which killed 17 people and caused extensive damage to civilian infrastructure overnight. On the heels of the deadliest month for Ukrainian civilians since the early days of the war, Mr. Guterres expressed concern that […]
© UNICEF/Oleksii Filippov Families shelter in a Kyiv metro station during an overnight air-raid on the Ukrainian capital.

UN reports deadly month for Ukrainian civilians as Russian attacks intensify

This article is published in association with United Nations. Russian forces hammered Ukraine with ballistic missiles and long-range drones overnight on Tuesday, killing at least 17 civilians – mainly around Kyiv – and injuring another 44, the UN human rights office in Ukraine reported. The latest Russian attacks mark an increasingly deadly escalation in the ongoing war, […]
© UNICEF/Oleksii Fili Local residents wander among debris following a Russian missile attack in Kyiv, on 19 July 2026.

‘A playground, a beach, a home’: UNICEF demands end to child deaths in Russia-Ukraine war

This article is published in association with United Nations. As Russia’s invasion of Ukraine continues, with both sides stepping up airstrikes and drone attacks in recent weeks deep inside each other’s territory, the UN Children’s Fund (UNICEF) appealed on Tuesday for greater protection for the war’s youngest victims. “Over the past several days, children have again […]
Commission starts enforcing AI Act rules and new transparency requirements on 2 August

Drone strikes threaten civilians and aid operations in Sudan

This article is published in association with United Nations. Drone strikes are posing deadly risks to civilians in Sudan and hampering humanitarian efforts to reach them as attacks continue to affect conflict-hit areas, the UN aid coordination office OCHA said on Monday. The warning came a day after a deadly reported strike in the village of Ghara al […]

Recovery in Ukraine, one life at a time

This article is published in association with United Nations. In classrooms, maternity wards, hospital corridors and local communities across Ukraine, people are rebuilding their lives despite the ongoing war. In the frontline village of Bezruky which sits in the Kharkiv region – just half an hour’s drive from the Russian border – the local school took […]
© WFP/Maxime Le Lijour The majority of homes in Gaza are still barley habitable.

Middle East crisis: Humanitarian fallout ‘worsening by the day’

The humanitarian toll is mounting as fighting continues in the Middle East beyond strikes and counterstrikes between the US and Iran, the UN aid coordination office OCHA warned on Thursday, with civilians increasingly at risk and essential infrastructure disrupted in several countries across the region. “The humanitarian consequences of the Middle East escalation are worsening […]
© UNODC/Laura Gil A desk in a scam centre lies empty after being raided by the authorities in the Philippines.

Forced online scams: IOM warns trafficking networks are booming

This article is published in association with United Nations. A job advert can hide a criminal network, and a single click can lead to a nightmare. Hundreds of thousands of people are trafficked every year on the promise of legitimate work abroad, only to be held captive and forced into online scam operations. The UN International […]

Why don't you drop your comment here?

Go back up

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

The European Sting – Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology – europeansting.com