5 things to know about the Western Balkans

North Macedonia

UN Photo/Mark Garten North Macedonia flag raising for the first time at UN Headquarters in New York. The flag is alphabetically located between the flags of Nigeria (left) and Norway (right).

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Douglas Broom, Senior Writer, Formative Content


When leaders of the EU’s current 28 members gathered last month to discuss membership applications from Albania and North Macedonia, there was optimism that the accession process would be given a green light.

But a small group of countries, led by France, objected to starting detailed talks with the Western Balkan countries until the EU had been “reformed” – a decision that European Commission President Jean-Claude Juncker described as “a historic mistake”.

So what’s next for the Western Balkans? That will be the topic at a summit convened by the World Economic Forum in Geneva this week that is being attended by the leaders of the six Western Balkans nations: Albania; Bosnia and Herzegovina; Kosovo; Montenegro; North Macedonia; and Serbia.

Here are five topics that are likely to animate the discussions.

1. Growth and employment

The six nations are already stepping up cooperation efforts as they seek to close the economic gap with Western Europe. They have enjoyed steady growth over the last two decades. with average GDP per capita growing from just a fifth of the rate in Germany in 2000 to 29% today.

According to the World Bank, unemployment in the Western Balkans fell to historic lows in the first half of 2019, supported by strong economic growth in 2018.

Although falling, especially in North Macedonia and Bosnia and Herzegovina, the percentage of unemployment across the region remains in double digits. But the prospect of integration with the EU has led to labour market reforms in many countries.

Kosovo is the youngest country in the region, with more than a quarter of the population under 15. Employment remains extremely low, especially among women, with only 18% of women in the workforce.

2. Doing business

Data from the Forum’s 2019 Global Competitiveness Report shows improvements in the ease of doing business in the region. Business leaders surveyed for the report said the region’s main challenges were the low availability of venture capital and inefficiencies in some financial, labour and product markets.

Western Balkans Competitiveness Index vs EU nations
Image: World Economic Forum

Albania has made big efforts to reduce the time and cost necessary to start a business – just five days at a cost equivalent to only 11% of the yearly average income. Venture capital availability has also been increasing, although it remains low by international standards.

North Macedonia has made significant progress in helping startups, with costs cut to just 1% of average income and a process that takes about 14 days. Montenegro also has very minimal red tape to start a new business.

In Serbia, setting up a new business takes five days, costs 2% of average income and the country’s venture capital market has grown in recent years. At almost 1% of gross domestic product (GDP), research and development (R&D) spending is by far the highest in the region, thanks partly to growing foreign investment.

Image: World Economic Forum

3. Technology and the future of jobs

Although business leaders surveyed by the Forum were concerned by the region’s slow take up of advanced technologies such as robotics and Artificial Intelligence (AI), Montenegro has been a leader in the region’s technology development.

The government has been one of the most proactive in creating a long-term vision for the country with a strong focus on innovation. Business leaders rate Montenegro as having the best technology strategy in the region.

Image: World Economic Forum

Montenegro has led the development of the South East European International Institute for Sustainable Technologies, which is developing a state-of-the-art facility for using protons to treat cancer, in partnership with CERN.

Technology adoption in Bosnia and Herzegovina has increased significantly, earning it the status in the Forum’s Competitiveness Report of most improved country in the region between 2017 and 2019.

In Albania, collaboration between industry and academia on R&D has improved but remains at only 40% of global levels, according to the Forum.

What is the Forum doing on the Western Balkans?

Since January 2018, the World Economic Forum hosts an ongoing Strategic Dialogue on the Western Balkans. The aim of the high-level gatherings are to foster partnerships that advance regional integration and economic and social progress, to provide an impartial platform to discuss the challenges and opportunities that are shaping the region’s political and economic outlook, and to deepen intra-regional cooperation. Leaders from Albania, Bosnia and Herzegovina, Kosovo, Montenegro, North Macedonia and Serbia, as well as key stakeholders in the region, meet at the Forum’s headquarters in Cologny-Geneva, Switzerland, on 8 November to continue the dialogue.

4. Infrastructure

The Forum’s Competitiveness Report highlighted “persistent weaknesses” in basic infrastructure, particularly railways and ports. Business leaders also called for improvements in legal systems, including greater judicial independence and the ability to challenge regulations and resolve disputes.

In particular, leaders want to see improvements in protection for intellectual property to encourage the uptake of emerging technologies by local companies. They also called for measures to allow new markets to emerge as innovation creates new products and business models.

The Forum’s 2019 Regional Risks for Doing Business Report found energy prices were the biggest worry in the region, ranking highest in Serbia.

“Even though prices in the region increased slightly, and in some cases fell in 2018, business executives in the Balkans seem very concerned about rising energy prices, as they are predicted to increase by up to 40% in 2019,” said the report.

5. The gender gap

Image: World Economic Forum

The region has made progress in closing its gender gap – particularly in education and health.

However, the World Economic Forum’s 2018 Global Gender Gap report shows that sizeable gaps remain in terms of economic participation and political empowerment.

When it comes to the former, the region still lags behind Western Europe and the Central and Eastern European members of the EU.

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