Creating shared value: an opportunity and challenge for entrepreneurship

Exclusively written for the Sting by Edoardo Gauzolino, Vice President of Junior Enterprise Bergamo (JEBG) Nowadays Corporate Social Responsibility (CSR) is accepted by firms as something that has to be done, although most entrepreneurs consider it as a philanthropic action or as an ethical behaviour. Separated from profit maximization, CSR programs focus mainly on reputation and […]