How streamlining services trade can accelerate growth in the Middle East and Africa

(Credit: Unsplash)

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Børge Brende, President, World Economic Forum, Majid Al-Kasabi, Minister of Commerce, Ministry of Commerce of Saudi Arabia


  • Streamlining services frameworks can unlock trade and investment opportunities, grow economic competitiveness, and underpin new sources of inclusion and growth.Two recent agreements provide the tools to do so: a WTO Reference Paper on Services Domestic Regulation and the African Continental Free Trade Area’s Protocol on Trade in Services.The World Economic Forum and Saudi Arabia have launched a new initiative to help support their implementation and grow services trade, with a focus on the Middle East and Africa.

Services trade represents a huge untapped potential for growth. Services account for two-thirds of global GDP and 6 out of 10 jobs. Globally, services grew twice as fast as goods trade from 2010 to 2019. Yet the costs of services trade are twice that of goods trade, and 40% of those costs come from opaque regulations and cumbersome procedures.Such restrictions are disproportionately burdensome to small and medium-sized enterprises (SMEs). Fixed costs associated with meeting foreign regulations can represent up to 50% of total export revenue in the first year a business starts exporting services. Modest reductions in services trade restrictions can lower export costs for smaller firms by around 7.5% more than for larger firms.

Moreover, expanding services trade can help women in particular. More than two-thirds of women in upper-middle and high-income countries were employed in the services sector in 2017. In contrast, in more emerging markets, the level is less than two-fifths, indicating the potential for services to benefit more women in these markets if regulatory frameworks are improved.

Over the last few years, a lot of focus has been on facilitating trade in goods, and both barriers and costs to trade in goods have fallen, including through implementing the World Trade Organization (WTO) Trade Facilitation Agreement. However, the regulatory burden remains high in the area of services, hampering the competitiveness of economies as services inputs are key not only in the production of goods but also in the production of other services (for instance, there is a need for efficient financial and legal services as inputs into efficient transportation and logistics services).

Two new agreements as tools to address these challenges and help grow services trade

It is within this context, and to tackle these challenges, that governments have recently concluded two new agreements. On the one hand, a WTO Reference Paper on Services Domestic Regulation was agreed in December 2021 by 70 economies, including Saudi Arabia. The agreement covers more than 90% of world services trade, and is the first deliverable in the area of services trade in the WTO in more than 20 years. The agreement can help simplify unnecessarily complicated regulations and ease procedural hurdles faced by service suppliers. It covers areas such as transparency, legal certainty and predictability, regulatory quality and facilitation, as well as gender equality (see Five ways a new WTO agreement will remove barriers to trade in services).

The OECD and WTO have estimated that the implementation of this new agreement could lower barriers to trade by an average of 11% across participating economies for which data is available, or in monetary terms trade cost savings of around $135 billion. Substantial savings are expected to accrue in the most highly regulated sectors, including financial services ($47 billion), business services ($36 billion), as well as communications and transport services (each with $20 billion in savings).

Note: SDR stands for Services Domestic Regulation and STRI stands for Services Trade Restrictiveness Index. Source: “Services Domestic Regulation in the WTO: Cutting Red Tape, Slashing Trade Costs, and Facilitating Services Trade”, OECD and WTO (2021).
Note: SDR stands for Services Domestic Regulation and STRI stands for Services Trade Restrictiveness Index. Source: “Services Domestic Regulation in the WTO: Cutting Red Tape, Slashing Trade Costs, and Facilitating Services Trade”, OECD and WTO (2021).

At the same time, a second new agreement to improve services regulatory frameworks and grow services trade was recently agreed in Africa through the African Continental Free Trade Area (AfCFTA) Protocol on Trade in Services, launched in January 2021. Covering all economies in Africa but one, this creates a powerful commitment to streamlining services and improving regulatory frameworks in Africa. Streamlining and improving regulations could unlock Saudi Arabia’s and African services sectors, help these economies diversify and grow, increase competitiveness, and grow two-way trade.

Discover

What is the World Economic Forum doing on trade facilitation?

The Global Alliance for Trade Facilitation is a collaboration of international organisations, governments and businesses led by the Center for International Private Enterprise, the International Chamber of Commerce and the World Economic Forum, in cooperation with Gesellschaft für Internationale Zusammenarbeit. It aims to help governments in developing and least developed countries implement the World Trade Organization’s Trade Facilitation Agreement by bringing together governments and businesses to identify opportunities to address delays and unnecessary red-tape at borders.

For example, in Colombia, the Alliance worked with the National Food and Drug Surveillance Institute and business to introduce a risk management system that can facilitate trade while protecting public health, cutting the average rate of physical inspections of food and beverages by 30% and delivering $8.8 million in savings for importers in the first 18 months of operation.

Launching ‘Streamlining Services’ to unlock new sources of growth

Within this context, the World Economic Forum and Saudi Arabia have just launched a new initiative called ‘Streamlining Services’. The aim is to work with firms and governments to strengthen services regulatory regimes and, in so doing, increase competitiveness, jobs, regional integration and growth. Concretely, Streamlining Services will launch public-private projects in Saudi Arabia and three African economies to identify the top challenges to services trade and help address those challenges through supporting implementation of key provisions in the WTO and AfCFTA agreements.There is great scope for complementarity in services trade between Africa and Saudi Arabia given Saudi Arabia’s strong potential in financial services and capital requirements in Africa; the need for efficient logistics services between neighbours to foster regional integration and with it stability and growth; and the importance of growing trade in ICT services to create larger, regional digital markets, which investors seek. There is also strong evidence of the potential and benefits of trade between regional neighbours before trade gradually expands to more distant markets.These will be the first projects to focus on growing services trade through the implementation of the new WTO and AfCFTA agreements. Benefits are expected to spill over to other economies as streamlining services promotes trade in an efficient manner, growing global commerce. The initiative is complementary and synergistic with the work of the Global Alliance for Trade Facilitation, which focuses on facilitating trade in goods, the work of the Global Investment Policy and Practice Initiative, which focuses on facilitating investment, and the work of the Forum’s Digital Trade Initiative, which focuses on facilitating e-commerce. These efforts are mutually dependent and reinforcing, but services has been the missing piece of the puzzle.

Image: The World Economic Forum’s Facilitation Framework.

By facilitating trade in goods, services, investment, and e-commerce – through The World Economic Forum’s Facilitation Framework – we can help

unlock new value and growth for the world.

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe to get the latest posts sent to your email.

Interesting reads

© UNICEF A child looks out from a makeshift shelter in Rafah, in the south of the Gaza Strip.

Gunfire damages tents at Rafah displacement site in Gaza, as aid teams prepare for winter storms

This article is published in association with United Nations. Gunfire hit and damaged multiple tents at a displacement site in Gaza’s northern Rafah region on Tuesday, reportedly causing injuries and forcing a humanitarian partner to leave the area, the UN aid coordination office (OCHA) has said. The NGO had been working on flood control ahead […]
© UNIFIL UNIFIL remains a critical stabilising factor in south Lebanon..

UN peacekeeping chief warns of ‘security vacuum’ as Blue Helmets leave Lebanon and Western Sahara

© UNIFIL UNIFIL remains a critical stabilising factor in south Lebanon.. This article is published in association with United Nations. The UN’s peacekeeping chief warned on Wednesday that the withdrawal of “Blue Helmets” from Lebanon and Western Sahara risks leaving a dangerous security vacuum, while the Security Council remains divided over what, if anything, should […]
© IOM/Haithm Abdulbaqi Young people in Yemen play football on a sandy pitch.

15 years of ‘almost no progress’ in getting young people moving: WHO

This article is published in association with United Nations. One in four adolescents worldwide reported not getting at least 60 minutes of physical activity on any day in the previous week, according to new global estimates released by the World Health Organization (WHO) on Wednesday. That amounts to some 240 million young people aged 11 […]
© UNICEF/Sultan Mahmu A mother and daughter wade through floodwaters in Feni, southeastern Bangladesh.

COP31 explained: What’s at stake at this year’s UN climate summit?

This article is published in association with United Nations. The world has more tools than ever to tackle climate change, yet millions remain unable to benefit from them. As clean energy technologies advance faster than ever, the challenge facing countries at COP31 is no longer just finding solutions – but making sure everyone can afford […]
© UNICEF/Christina Pashkina A school in Chuhuiv, Ukraine, lies in ruins after being hit by a missile.

Air raid alerts and attacks on schools: the devastating face of education in Ukraine

This article is published in association with United Nations. Ukraine has sustained almost 2,000 attacks on education since the full-scale Russian invasion in 2022, with some 270 this year alone, the UN Children’s Fund (UNICEF) said on Tuesday, a day after a strike at a school being used to distribute aid. Tweet URL Since the […]
© UNICEF/Oleksii Filippov People walk past a war-damaged building in Ukraine.

Ukraine: WFP provides hot meals to Oleshky evacuees as UN pushes to restore power before winter

This article is published in association with United Nations. The UN World Food Programme (WFP) is providing emergency food assistance to more than 400 people who were able to leave the Russian-occupied city of Oleshky, in Ukraine’s Kherson region, during a brief local ceasefire. Many arrived in worrying condition at medical facilities in Kyiv on […]

COP17: Nations chart ‘Yerevan Pathway’ to speed up action for nature

This article is published in association with United Nations. At the halfway mark to 2030, countries meeting in Armenia have agreed a roadmap to accelerate action for nature, after a global review found the world off track to meet its biodiversity targets. Agreement was formalised through the Yerevan Pathway as the UN Biodiversity Conference (COP17) […]
This article is published in association with United Nations.

AI is changing the way we think. The question is whether we’ll notice in time

This article is published in association with United Nations. Artificial intelligence promises to make life easier. With a few keystrokes, it can write emails, summarize reports, generate ideas and answer complex questions in seconds. For many people, it feels like a technological leap on par with the arrival of the internet itself. But according to […]
© NYCDDC Flood defences are built on the east side of Manhattan Island by the East River in New York City.

Higher Ground: How New York is raising a park to hold back the sea

This article is published in association with United Nations. On 29 October 2012, Hurricane Sandy slammed into New York City, unleashing a devastating storm surge that flooded homes, subways and tunnels, knocked out power and sparked deadly fires. In just 48 hours, 44 people were killed, nearly two million New Yorkers lost power, and 6,500 […]
This article is brought to you in association with the European Commission.

World News in Brief: ‘No safe place in Ukraine’, IAEA calls for Iran nuclear inspections, Kenya hosts thousands of Ethiopians fleeing clashes

This article is published in association with United Nations. The UN refugee agency (UNHCR) on Tuesday urged continued international support for Ukraine’s population as Russian airstrikes intensify and humanitarian needs grow in advance of another bitterly cold winter. The “relentless” attacks are targeting critical energy infrastructure, leaving millions without heat and electricity, and limited access to […]
This article is published in association with United Nations.

Four in five domestic workers lack formal job protections, UN finds

This article is published in association with United Nations. An estimated 66.5 million domestic workers – representing more than four out of five domestic workers worldwide – were informally employed in 2025, a new report by the UN’s labour organisation has found. This makes them more than twice as likely as other employees to lack […]
© WFP/Mohamed Hinnawi An elderly woman in Al Saraya, Gaza, looks after young children after losing three sons, her husband, and home during the war.

Gaza: Families brace for fourth winter in tents as aid operations remain stymied

This article is published in association with United Nations. Families in Gaza are bracing for a fourth winter in tents and makeshift shelters as UN aid operations face mounting obstacles, with transport suspended on Tuesday due to Israel’s closure of the key Kerem Shalom crossing for election day. The UN project services agency in the […]

West Bank: Hebron crackdown displaces thousands, Türk warns of ethnic cleansing

This article is published in association with United Nations. Israel’s “aggressive operation” in the West Bank city of Hebron raises serious concerns of ethnic cleansing, UN human rights chief Volker Türk warned on Monday, as the number of Palestinians forced from their homes passed 3,000 on the eve of Israeli elections. The UN aid coordination […]
© UNICEF/Rawan Eleyan A mother and her children go through their belongings after a room in their home was burned in a settler attack in southern Hebron, West Bank. (July 2025)

West Bank: Guterres alarmed as Israel imposes sweeping closures after deadly Hebron attack

This article is published in association with United Nations. The UN said on Friday it was “extremely alarmed” by intensifying violence in the occupied West Bank, as Israel moved to seal off the territory following a deadly attack on its soldiers in Hebron. Two Israeli soldiers were killed and at least five injured when gunmen […]
This article is published in association with United Nations.

‘Connect the dots’ between street protests and global turmoil, urges Guterres

This article is published in association with United Nations. The international community must combat inequality and stop wars from expanding to ensure a safer world for all, the UN Secretary-General said on Thursday. Speaking to reporters in New York ahead of a visit to Egypt, António Guterres addressed growing public discontent in Europe and beyond, […]
© SOS Méditerranée/Anthony Jean Up to $500 million was paid in migrant smuggling fees on sea routes to Europe in 2025, according to new UN estimates.

Migrants paid up to $500 million in smuggling fees on European sea routes

This article is published in association with United Nations. The price tag for smuggling on European sea routes reached up to half a billion dollars last year, the UN Office on Drugs and Crime (UNODC) and the UN migration office, IOM, reported on Wednesday. Key points Almost half of migrants trying to get smuggled into […]
The author of this article explored other courses in different fields, but it was in medicine that she found her place. From the beginning of her studies, Valéria discovered in medical practice more than just a career: she found her vocation when she realized that caring for others also gave meaning to her own life. Driven by a genuine desire to help, the student stood out as a Teaching Assistant in Public Health, strengthening her humanized perspective. Today, she is part of the coordinating board of IFMSA UNEX MED, working in the Human Rights and Peace (SCORP) area, where she transforms empathy into action and social commitment into real impact.

Global warming will breach 1.5°C – but deep, fast cuts can still bring it back

This article is published in association with United Nations. With global temperature rise set to exceed 1.5°C above pre-industrial levels, countries “must pull out all the stops” and urgently cut emissions to minimize the overshoot and return to the internationally agreed threshold by the end of this century. The recommendation comes in the Emissions Gap […]
© Agricultural Development Association – PARC A farmer in the West Bank harvest olives in October 2025. (file)

‘Season of fear’: Escalating Israeli attacks on West Bank olive farmers, deadly strikes on Gaza

This article is published in association with United Nations. Israeli attacks on war-torn Gaza over the weekend killed at least six Palestinians, including children, despite a year-old ceasefire agreement. Meanwhile, in the occupied West Bank, settler violence continued through the ongoing olive harvest, with UN independent experts on Monday urging Israel to protect Palestinian farmers. […]
This article is published in association with United Nations.

COP17: The world has a plan to save nature. Is it working?

This article is published in association with United Nations. The UN Secretary-General has called for an end to the “war on nature”. On Monday, governments gathering in Yerevan, Armenia, will have to confront a more practical question: are they doing enough to win the peace and put the world’s biodiversity goals back on track? COP17, […]

Why don't you drop your comment here?

Go back up

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

The European Sting – Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology – europeansting.com