How our economy could become more ‘nature-positive’

(Credit: Unsplash)

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Carlos Manuel Rodríguez Echandi, Chief Executive Officer and Chairperson, Global Environment Facility and Frances Seymour, Distinguished Senior Fellow, World Resources Institute


  • A new World Economic Forum white paper sets out how our economies stand to gain from nature-positive policies.
  • Implementing nature-positive policies could generate an estimated $10 trillion in new annual business value and create 395 million jobs by 2030.
  • The regulatory and business environment needs to change to enable nature-positive opportunities to deliver a competitive financial return.

Governments and businesses that embrace nature-positive policies, practices and investments stand to gain, according to a new white paper from a World Economic Forum working group on scaling investments in nature. Put together with input from a cross-section of public and private sector experts who sit on the World Economic Forum’s Global Future Council on Nature-based Solutions, the paper illustrates what is possible in terms of ‘nature-positive investments’. It also sets out what needs to happen to get us there, including real-life examples from many different sectors.

It is estimated that implementing nature-positive policies could generate more than $10 trillion in new annual business value and create 395 million jobs by 2030. So why isn’t it happening at the necessary scale already? Current policy frameworks and economic models have failed to recognize the true value of nature. This is putting the world at high risk of large-scale economic and social breakdown, as detailed in the World Economic Forum’s Global Risk Report, published last month.

The aim of the new white paper is to help companies and governments navigate this complex world of risk and reward when it comes to nature. It lays out two complementary pathways for the private sector specifically: one, to mainstream investments in nature that already demonstrate a positive business case, and two, where financial returns are not yet in place, to call on policy makers in governments and international institutions to create an enabling environment for investments in nature to become more financially attractive.

Nature-positive solutions can already be advantageous

We found examples of ‘nature-positive’ action across a surprising range of sectors, including mining, retail, beauty, automotive, banking, hydroelectric, agriculture, forestry and insurance. All these had a business case and could drive nature-positive outcomes, including meeting climate objectives.

The paper describes many different types of action that the private sector can take to avoid and reduce negative impacts on natural ecosystems, to restore ecosystems, and to transform established practices that have been driving nature loss to date. For example, there are companies using nature-based solutions as a way of improving their bottom line and others who are valuing natural assets and ecosystem services to drive their own operational decision making.

There are groups of companies investing in their own operations – for example using regenerative agriculture approaches – to increase the resilience of their supply chains and to help them adapt to climate change. There are also many innovative examples of managing risk, using risk-sharing mechanisms with longer-term horizons and layered income sources, including carbon finance and payments for ecosystem services.

Businesses can lead the charge for policy change

For businesses that do not see opportunities to implement nature-positive strategies right now, often the problem is a lack of an enabling environment that would provide a return on investment in nature. Current economic and financial norms and institutions do not consistently value nature’s ecosystem services, and environmental damage is not always effectively regulated or taxed.

Both the regulatory and business environment needs to change to enable nature-positive opportunities to deliver a competitive financial return. One major driver, for example, is that environmentally harmful actions are often supported with public resources, such as subsidies, that make them cheaper and more competitive than nature-positive investments in the short term. Of the $540 billion of agricultural subsidies that are handed out by governments each year, nearly all of them (87%) are price-distorting and environmentally and socially harmful.

To change this status quo, both the public and private sector have critical roles to play. Policymakers must create the right enabling environment with incentives and regulations. And this is much more likely to happen if the private sector advocates for reforms that level the playing field for nature-positive investments.

What is the World Economic Forum doing on natural climate solutions?

The world faces converging environmental crises: the accelerating destruction of nature, and climate change.

Natural climate solutions (NCS) – investment in conservation and land management programmes that increase carbon storage and reduce carbon emissions – offer an important way of addressing both crises and generate additional environmental and social benefits.

Research conducted for the Forum’s Nature and Net Zero report confirms estimates that NCS can provide one-third of the climate mitigation to reach a 1.5° and 2° pathway by 2030—and at a lower cost than other forms of carbon dioxide removal. This report builds on the recommendations from the Taskforce for Scaling Voluntary Carbon Markets, and identifies six actions to accelerate the scale-up of high-quality NCS and unlock markets through the combined efforts of business leaders, policymakers and civil society.

To foster collaboration, in 2019 the Forum and the World Business Council for Sustainable Development came together to establish the Natural Climate Solutions Alliance to convene public and private stakeholders with the purpose of identifying opportunities and barriers to investment into NCS.

NCS Alliance member organizations provided expert input to develop the Natural Climate Solutions for Corporates, a high-level guide to the credible use of NCS credits by businesses.

Get in touch to join our mission to unleash the power of nature.

There are already many countries and regions taking action to use incentives and regulation to shift economic activities in nature’s favour. For example, Shenzen, China’s technology hub, became the first city to calculate its total ‘Gross Ecosystem Product’, a measure that places a value on all goods and services produced by ecosystems. South Africa has introduced a first-of-its-kind biodiversity tax incentive that allows farmers or communities to receive a fiscal benefit if they set aside land as protected areas. And the Indian state of Andhra Pradesh used a Zero Budget Natural Farming policy that has substantially improved livelihoods for farmers while also enhancing soil biodiversity.

The examples in the report, from both governments and the private sector, do not yet add up to the systemic transformation that is required to undo centuries of damage to our natural world. But they do provide evidence that the beginnings of that systemic change can happen and is already happening in some sectors and some countries. Our hope is that these examples will point the way for many thousands of others to follow.


Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe to get the latest posts sent to your email.

Interesting reads

© UNOCHA/Adedeji Ademigbuji Children displaced by the recent violence in Jonglei State, South Sudan, sit outside a church, home to thousands of displaced people.

World News in Brief: Millions displaced in South Sudan, global meat supply quadruples, Middle East crisis deepens global hunger

This article is published in association with United Nations. Months of fighting and insecurity have forced hundreds of thousands of people to flee their homes in South Sudan’s eastern Jonglei State, triggering “one of the most severe conflict-related displacement emergencies in recent years”, the UN refugee agency (UNHCR) said on Friday.  Tweet URL Fighting between the […]
© WFP/Marco Frattini Aid is distributed to displaced families in northern Lebanon.

Lebanon crisis: Needs soar as UN launches new funding appeal

This article is published in association with United Nations. The UN in Lebanon appealed for an additional $331.5 million on Friday to help 1.4 million people in crisis as already massive needs continue to grow, three months since deadly violence erupted between Hezbollah fighters and Israeli forces. “Humanitarian needs are soaring with each day of the […]
© UNICEF/Amer Almohibany Destroyed buildings in Harasta, Ghouta. A suburb of Damascus, Ghouta was the site of a deadly chemical weapons attack in August 2013.

Undeclared chemical weapons found in Syria, including type used in notorious Ghouta massacre

This article is published in association with United Nations. Chemical weapons inspectors have uncovered a significant cache of previously undeclared chemical weapons in Syria – including rockets of the same type used in the notorious 2013 Ghouta attack – in what the UN’s top disarmament official called a “momentous discovery” for international security. Izumi Nakamitsu briefed […]
© UNICEF Vanessa Frazier, Special Representative on Children and Armed Conflict, during a visit to frontline areas in Ukraine.

Growing up with sirens: UN child rights envoy on the toll of the Ukraine-Russia war

This article is published in association with United Nations. Children in Ukraine have been profoundly impacted by years of war, sheltering in underground schools – or forced to study online – and living with the psychological strain of constant air raid sirens that could spell death for them and their families. But children on both sides […]
OCHA/Charlotte Cans The El Niño-induced drought in Ziway Dugda, Oromia region of Ethiopia, is affecting every family and they don't have enough food at home to feed themselves. (file photo).

El Niño confirmed, set to fuel more extreme weather, says WMO

This article is published in association with United Nations. The UN urged all countries on Tuesday to bolster early warning systems after confirming the onset of El Niño, warning that the Pacific Ocean-warming phenomenon will bring above-average temperatures “nearly everywhere” and fuel more extreme weather. According to the World Meteorological Organization (WMO), there is an 80 […]
© UNICEF The aftermath of a Russian strike on a residential area in Kyiv, Ukraine’s capital.

UN deplores another wave of Russian attacks across Ukraine

This article is published in association with United Nations. Overnight attacks in three key cities in Ukraine have left several civilians dead, scores more injured, and homes, hospitals and shops destroyed or damaged, the UN Humanitarian Coordinator in the country said on Tuesday.  Matthias Schmale condemned the large-scale Russian assault on the capital Kyiv, as well as Dnipro and Kharkiv, […]
© WHO/Joël Lumbala A shipment of essential medical supplies for the Ebola response arrives at Bunia airport in Ituri province, DR Congo.

DR Congo Ebola outbreak: Nurses discharged after full recovery

This article is published in association with United Nations. Four nurses who fell ill with Ebola in the eastern Democratic Republic of the Congo (DRC) have been discharged from hospital after recovering from the often-fatal illness that sparked an international health alert.  “More recoveries are expected, especially when people are diagnosed early and able to access care, and […]
This article is published in association with United Nations.

Under fire, Kharkiv is already building for a peaceful tomorrow

This article is published in association with United Nations. Every day in Kharkiv begins with uncertainty: air raid sirens interrupt sleep; missiles strike residential neighbourhoods, industrial sites, and roads. Anxious citizens rush into metro stations during bombardments and children study underground. Yet amid the destruction, Ukraine’s second-largest city is doing something that may seem almost impossible […]
© UNOCHA A heavily damaged apartment building in Sloviansk, eastern Ukraine.

UN warns Ukraine war risks spiralling ‘out of control’

This article is published in association with United Nations. The United Nations on Thursday warned of a dangerous escalation in the war in Ukraine after a wave of large-scale Russian strikes and threats of further attacks, with Secretary-General António Guterres saying “the death spiral must stop.” Addressing the Security Council in New York, Mr. Guterres said […]
© WHO A frontline health worker in PPE (personal protective equipment) takes part in the Ebola response in eastern Democratic Republic of the Congo.

Ebola outbreak in DR Congo collides with conflict and hunger, WHO warns

This article is published in association with United Nations. The UN World Health Organization (WHO) on Wednesday warned that eastern Democratic Republic of the Congo faces a “catastrophic collision of disease and conflict” as a fast-spreading Ebola outbreak outpaces containment efforts in a region already battered by armed violence, mass displacement and acute hunger. WHO Director-General […]
© WFP/Michael Castofas WFP staff and responders handle boxes of supplies at a logistics site in DR Congo during the Ebola outbreak.

International airlines urged to stick to safety measures in wake of Ebola outbreak

This article is published in association with United Nations. As a deadly Ebola strain continues to spread in the Democratic Republic of the Congo (DRC), with cases confirmed in neighbouring Uganda, the UN aviation agency is urging governments and flight operators to closely follow guidelines put in place following the COVID-19 pandemic. The outbreak of the […]
© WHO Supplies to bolster the response against the Ebola outbreak in Ituri province arrive in the town of Bunia.

Ebola epidemic spreading rapidly and outpacing containment efforts

This article is published in association with United Nations. There are more than 900 suspected cases of the Bundibugyo strain of Ebola in the Democratic Republic of the Congo, and 220 suspected deaths, the head of the World Health Organization (WHO), Tedros Ghebreyesus, said on Monday. The latest outbreak of the deadly disease, which WHO has declared […]
This article is published in association with United Nations.

WHO chief calls for urgent Ebola action and pandemic preparedness

This article is published in association with United Nations. The recent Ebola and hantavirus outbreaks demonstrate that the world is still vulnerable to rapidly spreading infectious diseases, Tedros Ghebreyesus, the head of the World Health Organization (WHO), warned on Saturday at the close of the 79th World Health Assembly in Geneva. His call came as Ugandan […]
This article is published in association with United Nations.

UN agencies step up Ebola response in eastern DR Congo

This article is published in association with United Nations. United Nations agencies have moved swiftly to support efforts to contain the latest Ebola outbreak in eastern Democratic Republic of the Congo (DRC), delivering emergency medical supplies, protective equipment and logistics support. As health authorities in both the DRC and Uganda respond to the deadly resurgence, the […]
© UNICEF/Josue Mulala Emergency aid is prepared for delivery to Kasaï province in response to the recently declared Ebola virus disease outbreak in DR Congo.

Ebola risk is high inside DR Congo but it’s no pandemic emergency: WHO

This article is published in association with United Nations. The deadly Ebola outbreak in Democratic Republic of the Congo (DRC) and Uganda does not represent a global pandemic emergency, although the risk is high at a regional and national level, the UN health agency chief said on Wednesday. In an update on the fast-developing situation in […]
This article is published in association with United Nations.

How the Hormuz crisis keeps disrupting kitchens, ports and paychecks

This article is published in association with United Nations. The fragile ceasefire between the United States and Iran may have eased fears of a wider regional war, but persistent instability around the Strait of Hormuz continues to disrupt global trade, drive up energy costs and fuel a growing jobs and cost-of-living crisis. The fallout is being […]
© UNFPA Ukraine In March 2026, a maternity hospital in Odesa, Ukraine was attacked by Russian forces.

World News in Brief: More attacks in Ukraine, violence against children in Haiti, refugee IDs in Africa

This article is published in association with United Nations. Civilians, including humanitarians, continue to face great danger across war-torn Ukraine amid ongoing hostilities, according to the UN humanitarian relief coordination office there, OCHA. Over the past three days, frontline attacks killed at least 11 civilians and injured nearly 200 others, including five children, as reported by […]
UN Photo/Milton Grant Sculpture depicting St. George slaying the dragon. The dragon is created from fragments of Soviet SS-20 andUnited States Pershing nuclear missiles.

Nuclear terror threat ‘has never been so high’

This article is published in association with United Nations. The widespread availability of new technology, such as militarised drones and artificial intelligence, means that the current threat of nuclear terrorism is higher than it has ever been. The humanitarian, environmental, and economic consequences of a radiological or nuclear terrorist attack would be global, undermining international peace […]
© UNICEF/Nyan Zay Htet Recent disruptions to energy supplies and global supply chains have reverberated across development and humanitarian sectors, including relief efforts in Myanmar, where millions remain in need of assistance.

Global energy and trade disruption pushing millions towards poverty

This article is published in association with United Nations. Disruptions to global energy supplies and trade corridors are driving up the cost of food, transport and essential goods worldwide, slowing economic growth and increasing pressure on vulnerable households and debt-strapped developing countries. The warnings came during a special meeting of the UN Economic and Social Council […]

Why don't you drop your comment here?

Go back up

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

The European Sting – Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology – europeansting.com