This is what a human-centred approach to AI technology could look like

(Credit: Unsplash)

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Karthik Krishnan, Global CEO, Britannica Group


  • Augmented Intelligence is an approach to integrating people and technology harmoniously.
  • We need to control future forms of advanced technologies better than we have smartphones.
  • This way we can amplify our own cognitive capabilities while enjoying many other benefits such as increased convenience.

There’s a pervasive concern today that people are becoming obsolete. The cause and the culprit? Technology.

What is technology really doing to our minds, lives and livelihoods? For instance, many fret about a jobless future, screen addiction and humans being replaced by robots and algorithms.

So, are humans expendable? Is technology exposing human limitations while diminishing valuable faculties like cognitive reasoning and creativity?

Our personal technologies do seem to be making us dumber. The smartphone – still barely a decade old – allows us to confidently go to a place that was once deemed science fiction. We can connect with a loved one in a far corner of the earth over FaceTime, order a pizza from the comfort of our home, and summon a taxi – all at the same time if we wish.

In sum, we might all feel like James Bond. But these superpowers have come at a cost because of how we have approached them so far.

Technology today can perform better repetitive tasks and rapid calculations than humans in areas as diverse as processing loan applications, trading stocks, making salads and driving trains.—Karthik Krishnan

Smart phones, weak minds

Phones shape our thoughts even when we’re not using them. As the brain grows dependent on technology, the intellect becomes weaker.

  • One study found that when phones beep in the middle of a challenging task, people’s focus wavers and their work gets sloppier – whether they check the phone or not.
  • Another study showed that when people hear their phone ring but are unable to answer, their blood pressure rises, pulse quickens, and problem-solving skills decline.
  • A third study found that the mere presence of a smartphone “reduces available cognitive capacity.”

The very same smartphones that were supposed to given us an unprecedented degree of power have taken over our brains, robbing us of our cognitive edge.

Let’s do AI differently to how we did phones

The growth in computing power, reduced data-storage costs and increased ability to measure activities with data is driving exponential growth in the use of Artificial Intelligence (AI).

AI is making decisions that are affecting our lives whether we like it or not. AI applications shape our environment by deciding what we see and do. From social media feeds to the news and movies we tune into, we are being taken down an algorithmic path.

A whole host of jobs, particularly those that involve repetition or rapid calculation, will become automated. Technology can perform better repetitive tasks and rapid calculations than humans in areas as diverse as processing loan applications, trading stocks, making salads and driving trains.

At the same time, technology has created jobs that didn’t even exist a year ago: the influencer marketer, the TikTok content creator, the drone operator and the Instacart delivery associate among them.

Investment capital is today learning how to replace human capital with technology. The current tax system also creates an incentive to accelerate this trend. A $100 investment in an employee comes with $30 in associated tax, while a similar investment in technology results in $3 in tax.

Enabling and empowering humans: it is possible to do both

One promising development has been the emergence of “augmented intelligence”; not yet a household term like AI, it is however gaining acceptance as one approach to integrating people and technology harmoniously.

Augmented Intelligence is not so much a new technology as a way of taming and harnessing AI, and freeing up bandwidth for human creativity and innovation. Augmented Intelligence (humans plus technology) will help design and redesign jobs to improve employee happiness, efficiency and safety.

One of Britannica’s visions is to transform learning inside and outside classrooms by inspiring curiosity and instilling the joy of learning. Teachers – who are key enablers in realising this vision – spend a significant amount of time preparing for class, asserting control and marking assignments. While these activities are necessary, they don’t do enough to unleash student potential.

Let’s assume it takes five minutes for a teacher to mark one assignment, and there are 20 kids in his class; that’s one hour 40 minutes of work. But what if technology could not only do the marking but also provide rich insights?

Take this particular case: you and I take the same quiz of 10 questions – you get all 10 answers right, and I do too. Just based on that data, the two of us are comparable. What if you answered those 10 questions in five minutes, and I took 20 minutes? That data suggests you understand the concepts better than I do.

Or what if I got nine questions right in eight minutes, but then spent 12 minutes on just one of them? It’s worthwhile for the teacher to know that I struggled so much with one of the questions.

With rich insights such as these – which could have only been garnered via technology – teachers will be able to adopt an outcome-oriented, personalised approach to teaching. Students will benefit from more individualised attention regarding their learning and wellness; the most exciting and fulfilling parts of a teacher’s job.

Augmented Intelligence is currently being applied to medicine, pharmacology and sales, among other fields. In a number of areas, it is expected to create more jobs than it will eliminate.

If we control it well, technology can make our lives easier by building convenience and amplifying our cognitive capabilities. Medical procedures will become less invasive; utilities in our homes will genuflect to our voice commands or read into our unstated preferences; and our cars will navigate all by themselves.

AI holds the key to a better future for humankind because it aims to develop systems that make humans better, not obsolete.

That said, it will take concerted efforts on many levels to achieve this goal. These include changes in individual attitudes, business planning, sensible public policies and candid public discourse. Let’s foster a human-centric technology mindset and rally organisations to keep people in the driver’s seat and not lose our human edge.


Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe to get the latest posts sent to your email.

Interesting reads

© WFP/Marco Frattini Aid is distributed to displaced families in northern Lebanon.

Lebanon crisis: Needs soar as UN launches new funding appeal

This article is published in association with United Nations. The UN in Lebanon appealed for an additional $331.5 million on Friday to help 1.4 million people in crisis as already massive needs continue to grow, three months since deadly violence erupted between Hezbollah fighters and Israeli forces. “Humanitarian needs are soaring with each day of the […]
© UNICEF/Amer Almohibany Destroyed buildings in Harasta, Ghouta. A suburb of Damascus, Ghouta was the site of a deadly chemical weapons attack in August 2013.

Undeclared chemical weapons found in Syria, including type used in notorious Ghouta massacre

This article is published in association with United Nations. Chemical weapons inspectors have uncovered a significant cache of previously undeclared chemical weapons in Syria – including rockets of the same type used in the notorious 2013 Ghouta attack – in what the UN’s top disarmament official called a “momentous discovery” for international security. Izumi Nakamitsu briefed […]
© UNICEF Vanessa Frazier, Special Representative on Children and Armed Conflict, during a visit to frontline areas in Ukraine.

Growing up with sirens: UN child rights envoy on the toll of the Ukraine-Russia war

This article is published in association with United Nations. Children in Ukraine have been profoundly impacted by years of war, sheltering in underground schools – or forced to study online – and living with the psychological strain of constant air raid sirens that could spell death for them and their families. But children on both sides […]
OCHA/Charlotte Cans The El Niño-induced drought in Ziway Dugda, Oromia region of Ethiopia, is affecting every family and they don't have enough food at home to feed themselves. (file photo).

El Niño confirmed, set to fuel more extreme weather, says WMO

This article is published in association with United Nations. The UN urged all countries on Tuesday to bolster early warning systems after confirming the onset of El Niño, warning that the Pacific Ocean-warming phenomenon will bring above-average temperatures “nearly everywhere” and fuel more extreme weather. According to the World Meteorological Organization (WMO), there is an 80 […]
© UNICEF The aftermath of a Russian strike on a residential area in Kyiv, Ukraine’s capital.

UN deplores another wave of Russian attacks across Ukraine

This article is published in association with United Nations. Overnight attacks in three key cities in Ukraine have left several civilians dead, scores more injured, and homes, hospitals and shops destroyed or damaged, the UN Humanitarian Coordinator in the country said on Tuesday.  Matthias Schmale condemned the large-scale Russian assault on the capital Kyiv, as well as Dnipro and Kharkiv, […]
© WHO/Joël Lumbala A shipment of essential medical supplies for the Ebola response arrives at Bunia airport in Ituri province, DR Congo.

DR Congo Ebola outbreak: Nurses discharged after full recovery

This article is published in association with United Nations. Four nurses who fell ill with Ebola in the eastern Democratic Republic of the Congo (DRC) have been discharged from hospital after recovering from the often-fatal illness that sparked an international health alert.  “More recoveries are expected, especially when people are diagnosed early and able to access care, and […]
This article is published in association with United Nations.

Under fire, Kharkiv is already building for a peaceful tomorrow

This article is published in association with United Nations. Every day in Kharkiv begins with uncertainty: air raid sirens interrupt sleep; missiles strike residential neighbourhoods, industrial sites, and roads. Anxious citizens rush into metro stations during bombardments and children study underground. Yet amid the destruction, Ukraine’s second-largest city is doing something that may seem almost impossible […]
© UNOCHA A heavily damaged apartment building in Sloviansk, eastern Ukraine.

UN warns Ukraine war risks spiralling ‘out of control’

This article is published in association with United Nations. The United Nations on Thursday warned of a dangerous escalation in the war in Ukraine after a wave of large-scale Russian strikes and threats of further attacks, with Secretary-General António Guterres saying “the death spiral must stop.” Addressing the Security Council in New York, Mr. Guterres said […]
© WHO A frontline health worker in PPE (personal protective equipment) takes part in the Ebola response in eastern Democratic Republic of the Congo.

Ebola outbreak in DR Congo collides with conflict and hunger, WHO warns

This article is published in association with United Nations. The UN World Health Organization (WHO) on Wednesday warned that eastern Democratic Republic of the Congo faces a “catastrophic collision of disease and conflict” as a fast-spreading Ebola outbreak outpaces containment efforts in a region already battered by armed violence, mass displacement and acute hunger. WHO Director-General […]
© WFP/Michael Castofas WFP staff and responders handle boxes of supplies at a logistics site in DR Congo during the Ebola outbreak.

International airlines urged to stick to safety measures in wake of Ebola outbreak

This article is published in association with United Nations. As a deadly Ebola strain continues to spread in the Democratic Republic of the Congo (DRC), with cases confirmed in neighbouring Uganda, the UN aviation agency is urging governments and flight operators to closely follow guidelines put in place following the COVID-19 pandemic. The outbreak of the […]
© WHO Supplies to bolster the response against the Ebola outbreak in Ituri province arrive in the town of Bunia.

Ebola epidemic spreading rapidly and outpacing containment efforts

This article is published in association with United Nations. There are more than 900 suspected cases of the Bundibugyo strain of Ebola in the Democratic Republic of the Congo, and 220 suspected deaths, the head of the World Health Organization (WHO), Tedros Ghebreyesus, said on Monday. The latest outbreak of the deadly disease, which WHO has declared […]
This article is published in association with United Nations.

WHO chief calls for urgent Ebola action and pandemic preparedness

This article is published in association with United Nations. The recent Ebola and hantavirus outbreaks demonstrate that the world is still vulnerable to rapidly spreading infectious diseases, Tedros Ghebreyesus, the head of the World Health Organization (WHO), warned on Saturday at the close of the 79th World Health Assembly in Geneva. His call came as Ugandan […]
This article is published in association with United Nations.

UN agencies step up Ebola response in eastern DR Congo

This article is published in association with United Nations. United Nations agencies have moved swiftly to support efforts to contain the latest Ebola outbreak in eastern Democratic Republic of the Congo (DRC), delivering emergency medical supplies, protective equipment and logistics support. As health authorities in both the DRC and Uganda respond to the deadly resurgence, the […]
© UNICEF/Josue Mulala Emergency aid is prepared for delivery to Kasaï province in response to the recently declared Ebola virus disease outbreak in DR Congo.

Ebola risk is high inside DR Congo but it’s no pandemic emergency: WHO

This article is published in association with United Nations. The deadly Ebola outbreak in Democratic Republic of the Congo (DRC) and Uganda does not represent a global pandemic emergency, although the risk is high at a regional and national level, the UN health agency chief said on Wednesday. In an update on the fast-developing situation in […]
This article is published in association with United Nations.

How the Hormuz crisis keeps disrupting kitchens, ports and paychecks

This article is published in association with United Nations. The fragile ceasefire between the United States and Iran may have eased fears of a wider regional war, but persistent instability around the Strait of Hormuz continues to disrupt global trade, drive up energy costs and fuel a growing jobs and cost-of-living crisis. The fallout is being […]
© UNFPA Ukraine In March 2026, a maternity hospital in Odesa, Ukraine was attacked by Russian forces.

World News in Brief: More attacks in Ukraine, violence against children in Haiti, refugee IDs in Africa

This article is published in association with United Nations. Civilians, including humanitarians, continue to face great danger across war-torn Ukraine amid ongoing hostilities, according to the UN humanitarian relief coordination office there, OCHA. Over the past three days, frontline attacks killed at least 11 civilians and injured nearly 200 others, including five children, as reported by […]
UN Photo/Milton Grant Sculpture depicting St. George slaying the dragon. The dragon is created from fragments of Soviet SS-20 andUnited States Pershing nuclear missiles.

Nuclear terror threat ‘has never been so high’

This article is published in association with United Nations. The widespread availability of new technology, such as militarised drones and artificial intelligence, means that the current threat of nuclear terrorism is higher than it has ever been. The humanitarian, environmental, and economic consequences of a radiological or nuclear terrorist attack would be global, undermining international peace […]
© UNICEF/Nyan Zay Htet Recent disruptions to energy supplies and global supply chains have reverberated across development and humanitarian sectors, including relief efforts in Myanmar, where millions remain in need of assistance.

Global energy and trade disruption pushing millions towards poverty

This article is published in association with United Nations. Disruptions to global energy supplies and trade corridors are driving up the cost of food, transport and essential goods worldwide, slowing economic growth and increasing pressure on vulnerable households and debt-strapped developing countries. The warnings came during a special meeting of the UN Economic and Social Council […]
UN Photo/Eskinder Debebe UN Relief Chief Tom Fletcher (centre) along with Ambassador Mike Waltz (right) and Jeremy P. Lewin of the United States hold a joint press briefing on funding to the humanitarian system.

UN welcomes $1.8 billion US boost for humanitarian operations

This article is published in association with United Nations. An additional $1.8 billion in US humanitarian funding will allow the United Nations and its partners to expand emergency relief operations reaching millions of people worldwide, as rising global needs and funding shortfalls force aid agencies to scale back assistance. The funding announcement, made on Wednesday by […]

Why don't you drop your comment here?

Go back up

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

Discover more from The European Sting - Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology - europeansting.com

Subscribe now to keep reading and get access to the full archive.

Continue reading

The European Sting – Critical News & Insights on European Politics, Economy, Foreign Affairs, Business & Technology – europeansting.com