Insurer CEOs Reveal Marketing Strategies that Communicate the True Value of Insurance Products & Services to the Customer

Sponsored content

insurance nexus 2019

(Insurance Nexus, 2019)

The game has changed. Agile start-ups, and truly innovative insurers have proved that the customer is responding to products and services that match their lifestyle choices and inspire engagement. Should your organisation have the courage to make innovation a reality there is a huge opportunity to both secure your customers’ future loyalty and attract new ones too.

However, one real challenge lies in convincing new and existing customer of the true value of these offerings through effective marketing and communications campaigns.

To enable insurers to effectively communicate the value of their products and services, Insurance Nexus are holding a webinar that uncovers the key strategies in how to “Make Your Customers Invest in Your Insurance Products & Services by Marketing True Value”. On the 1st February 2019 (16:00 GMT) hear from by Janthana Kaenprakhamroy (CEO, Tapoly), Dylan Bourguignon (CEO, so-sure) and Greg Donaldson (Senior Analyst, Aite Group).

Register for this exclusive webinar here for insights into how best to communicate with your target market in 2019, including:

  • Hear what leading insurers are working on right now to win customers over and make them invest in new products and services
  • Discover the key challenges of breaking through the wall of silence and engaging with your customers so that they remain loyal to your organisation
  • Deploy exciting and effective marketing and advertising campaigns that really speak to your customer

Register for the webinar here, and if you can’t join live, you will be sent the recordings once the webinar has run.

the sting Milestone

Featured Stings

Can we feed everyone without unleashing disaster? Read on

These campaigners want to give a quarter of the UK back to nature

How to build a more resilient and inclusive global system

Stopping antimicrobial resistance would cost just USD 2 per person a year

Dangerous Trumpism in the Middle East with an anti-European edge

Scores killed in ‘barbaric’ attack on Mali village, UN chief urges restraint, calls for ‘dialogue’ to resolve tensions

How to fight back against misinformation and polarization

Responding to the anger

A Sting Exclusive: “Europe needs decisive progress for stronger cybersecurity”, EU Commissioner Gabriel highlights from Brussels

Afghanistan: UN envoy urges further extension of ceasefire with Taliban, as Eid ul-Fitr gets underway

JADE Spring Meeting 2015- Europe’s Junior Entrepreneurs together for 4 days of networking, workshops and forward thinking

Customs Union: Fake and potentially dangerous goods worth nearly €740 million stopped at EU customs in 2018

UN rights expert ‘strongly recommends’ probe by International Criminal Court into ‘decades of crimes’ in Myanmar

In this Tokyo cafe, the waiters are robots operated remotely by people with disabilities

MEPs adopt plan to keep 2020 EU funding for UK in no-deal Brexit scenario

Green light for VAT overhaul to simplify system and cut fraud

“The markets have moved on renewables, policy makers must keep up”, A Sting Exclusive by Erik Solheim, Head of UN Environment

Do not take the EP’s consent on MFF for granted, says Budget Committee Chair

Why our future relies on more inclusive and transparent innovation

International World Summit Award calls for outstanding digital applications with impact on society from 178 UN member states

Eurozone’s bank resolution mechanism takes a blow

Fair and Simple Taxation: Commission proposes new package of measures to contribute to Europe’s recovery and growth

‘Step backwards’ for Bosnia’s autonomous Serb region as assembly reneges on Srebrenica genocide report

Here’s what keeps CEOs awake at night (and why it might be bad news for your next job)

Further reforms in Sweden can drive growth, competitiveness and social cohesion

Medical workforce migration in Europe – Is it really a problem?

COVID-19: What the evidence so far means for containment

Women lose most from the climate crisis. How can we empower them?

Why protesters disrupted London Fashion Week

The growing cyber-risk to our electricity grids – and what to do about it

What companies gain by including persons with disabilities

EU leads the torn away South Sudan to a new bloody civil war

What happens after you recover from coronavirus? 5 questions answered

#TwitterisblockedinTurkey and so is Erdogan

In aftermath of Libya airstrike deaths, UN officials call for refugees and migrants to be freed from detention

UN envoy commends successful conclusion of Guinea-Bissau presidential election

Zero carbon buildings are possible following these four steps

COVID-19: Maintaining the teaching experience for students whilst delivering teaching virtually

Why economic growth depends on closing the interview gap

The European Commission and EU consumer authorities publish final assessment of dialogue with Volkswagen

Children in crisis-torn eastern Ukraine ‘too terrified to learn’ amid spike in attacks on schools

Japan to invest in euro values

Subsidiarity and Proportionality: Task Force presents recommendations on a new way of working to President Juncker

Athens urged to fast track asylum seekers amid island shelters crisis – UNHCR

Accountability for atrocities in Myanmar ‘cannot be expected’ within its borders – UN investigator

GSMA Mobile 360: Connecting Cities, Connecting Lives, Connecting Europe

Why the next 4 months are crucial to the future of the ocean

Venezuela: MEPs call for free and fair elections in the crisis-torn country

Algeria must stop arbitrary expulsion of West African migrants in desert: UN migration rights expert

The ECB proposes a swift solution for SMEs’ financing

Questions & Answers on vaccine negotiations

ECB to support only banks not Peoples

UN chief highlights action across borders for ‘stable and prosperous Eurasia’

Will we join hands for a tomorrow without antimicrobial resistance?

Spread Her Wings: Let Her Fly

FIFA and UN kick off healthy living campaign, to harness global game’s ‘huge potential’

Corporate tax remains a key revenue source, despite falling rates worldwide

REACT-EU: EU support to mitigate immediate effects of the COVID-19 crisis

Warsaw wins 2020 Access City Award for making the city more accessible to citizens with disabilities

Turbocharging scientific discovery: with bits, neurons, qubits – and collaboration

FROM THE FIELD: India’s plastic waste revolution

Parliament’s interparliamentary delegations established

Black babies more likely to survive when cared for by Black doctors, suggests new study

The climate and COVID-19: a convergence of crises

More Stings?

Advertising

Trackbacks

  1. […] Insurer CEOs Reveal Marketing Strategies that Communicate the True Value of Insurance Products &…  The European Sting […]

Speak your Mind Here

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s