This is how TikTok helped propel book sales to a bestselling year

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum. Author: Ian Shine, Senior Writer, Formative Content #BookTok is helping drive up sales of print books, according to an industry analyst. Readers bought over 825 million print books in the US in 2021, more than in any year since […]

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