How to fix our planet: the pioneers fighting to bring nature back

planet

(Nagy Arnold, Unsplash)

This article is brought to you thanks to the collaboration of The European Sting with the World Economic Forum.

Author: Colin Butfield, Executive Producer, Our Planet Project, WWF United Kingdom


“Human beings are the greatest problem-solvers our planet has ever known. We are just yet to apply ourselves to this problem with the scale and urgency it requires.”

— Sir David Attenborough, Davos 2019

On the face of it, the future of our planet is pretty bleak. Perhaps 10 years to reverse both the loss of nature and runaway climate change, which together threaten much of human society. Less than 18 months until the major UN decisions that could turbocharge that shift.

Time and hope seem in very short supply.

Yet in two sentences David Attenborough signals both our route out of these problems and a major driver for the Fourth Industrial Revolution. If that sounds like an over-reach, consider this.

In a 10-year period, we went from no human ever leaving the Earth’s orbit to a man standing on the moon. To achieve that, we invented whole fields of science and engineering, created new business sectors, solved challenges once considered insurmountable and set loose conspiracy theories that would still thrive 50 years later.

The average age in mission control for that Apollo 11 launch was just 26, and NASA didn’t have a single computer as powerful as the phone or tablet you’re likely reading this article on.

There are many similar examples, from medical science to agriculture, technology to politics. The point being that when we really try to solve a problem, we can exceed even our own wildest expectations.

To show what’s possible when people try to find new ways of tackling climate change and restoring nature, a collaboration was formed between the World Economic Forum, WWF and Silverback Films, the team behind the Netflix documentary series Our Planet.

While filming the natural world for the Our Planet series, the team also recorded examples of inspirational people who had developed new businesses and approaches centred on tackling climate change and nature loss. These ranged from major companies to a single person, from proven projects to embryonic ideas.

What unites them all is an attitude.

Every one of them has looked clearly at the challenges we face and realised that transforming our societies and economies needs innovation and a can-do approach. They have applied this to food production, engineering, rewilding, urban design and many other fields.

 

Good news and clever ideas don’t often get the media attention they deserve. Perhaps it’s part of the reason we often feel short of hope.

So, each week for the next few months, we’d like to share some of these stories with you. From the seaweed farmer who wants to feed the planet to the man who brings rain to his jungle farm, the stories of these planet pioneers will be posted across Facebook, Twitter, LinkedIn, Instagram and YouTube.

Be sure to watch, like and share – because if enough of us work to build the path ahead, we just might head down it in time.

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